Thursday, September 25, 2008

Radian6 -- social media monitoring

I guess they're reading this.

'Cause that's what Radian6 does; it reads tiny little blogs (and big ones), and all other manor of social media, finding what people say about its clients. I would have thought you could just do this with googletechnorati and maybe a few phantom flickr and facebook accounts. Maybe they do? But they hint that they have a substantial back end.

This is a nice article as it doubles as both a look at where social media meets PR, and it profiles the unique strategy Radian6 used to launch their start-up. They gave it away for free to a small, local sub of a global PR firm, in exchange for feedback (and cred.) It worked brilliantly.

Monday, September 22, 2008

CIO.com interview on Social Networking for business

... companies must avoid the "Kumbaya Zone" - the place where social media is ultimately a time-waster and has little business value.

Wednesday, September 17, 2008

Skimbit

The last time I used this service it was called del.icio.us.

Seriously, I think the functionality is pretty much the same, but it's how Skimbit uses social bookmarking that makes it interesting.

Key phrases for this site are: collaboration, decision-making, web-clipping, social bookmarking.

Okay, say you need to decide what hotel you and four lads will stay in in Paris. So you set up a Skimbit account, create a project called Paris Hotel, and invite everyone to join the project. Then each member can go off and clip suggestions from web searches at the leisure with a handy little button on their browser. Each suggestion is ranked by the critieria you set at the outset (price, location, near a bar). After a week or two, you have loads of options and a good point from which you can decide.

That's the collaborative part -- you can do it in Google Docs and it's only a little more ugly.

But I think the social part -- the ability to view some of the other users' decisions -- that will provide the web2.0 value; it'll play a role in organizing the web's content.

http://skimbit.com

Monday, September 15, 2008

TechCrunch 50 review

Okay, I've read through the 50 profiles and a few look cool. That said, anything around developer's tools, gambling or video games aren't interesting to me.

Also, I think the point of this post is not to highlight an angel investment opportunity, but to show a few directions the web is going in (that's the kind of grammar up with which I will not put!).

This enriches news stories. For bloggers, etc, you annotate a block of text and that annotation is shared in some way with others. So, say there's a CNN story on something like "McCain apologizes for pig ad," a million people could annotate that "meme" and come to some wisdom-of-the-crowds solution for what it means.
Applied to all web content, it could be interesting.
Revenue stream: not obvious.

Yammar. It's like twitter, but for colleagues. It looks like there is a single webpage with status updates for everyone. Ie. "finishing the headline; mocking up the icons; testing the mail lists; brainstorming"; etc.

Mass customization of interactive content, for the non-technical writer. (ie. if it's raining today in the home city of the web-site visitor, a cute joke about that is the headline.) I think this will feel weird and forced at first, much like those animated paintings must have seemed odd when Hogwarts first got them. But, seriously, how much more rich can you make media?
On the other hand, there's a small chance you'll visit this website on an iPhone and it will advise you to flush.

This gets a gold star. Widgets are sorta neat, but tingz are widgets built specifically for mobile computers, and which are meant to work across platforms. In my future, people will have screens with magnets stuck to their fridge. They yank them off, add a few items to the grocery list, and check out their schedule for the weekend. Ten minutes later, the husband goes into the grocery store and sees a his updated list on his iPhone. (Or robots just anticipate and fulfil our needs; it depends on the time frame).

I don't know what this is, but it caught my eye. I think you enter a track a wide range of personal metrics (weight, HR, $ life savings, weekly run mileage, avg. commuting time) and then do something with it.

You wear a thingy that tracks all your personal health activity and then it wifi's it up to a site that analyzes and reports the exact minute of your death (I made the last bit up.)

Swype.
This gets my second gold star. It could totally fail, like the guy who invented a keyboard that was better than QWERTY like a century after every secretary learned QWERTY. Or it could succeed like the BlackBerry's little buttons.
It's a better way to enter text on tiny keyboards. The company is really just an algorithm that forms words based, not on tapping keys, but on swiping a pen over a flat screen image of keys. So it's still QWERTY, but much more fluid. A small change, but if you can go from 10 WPM to 50 WPM on your iPhone/BlackBerry, it's good.
What caught my eye is that the co-founder invented T9; that predictive typing app. for SMS that's on like 2.5 billion or so phones.

Turns your desktop into a wormhole. Except instead of sending documents to a universe where Sarah Palin is POTUSA, it goes to another desktop. Like your home one when you're at work. Coolest part is that it appears to work without you having to do anything special. Just put a doc in a folder (a magic folder).

Saturday, September 13, 2008

Google Chrome

Had it for 10 min.

Hooked.

Wednesday, September 10, 2008

the long tail

This is to the Internet what "The Making of the President" was to the making of the President (after 1960).

FTA: "Hit-driven economics is a creation of an age without enough room to carry everything for everybody.... Consider the implication: If the Amazon statistics are any guide, the market for books that are not even sold in the average bookstore is larger than the market for those that are ... In other words, the potential book market may be twice as big as it appears to be, if only we can get over the economics of scarcity. ). "